Auto dealers can see lift in brand search and website engagement in Google Analytics if they first clean up their traffic with UTM tags. Using Google Analytics, Google My Business, and Search Console dealers can see how their traditional marketing channels relate to branded search levels.
Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)
The newest disruptor in the automotive industry, Brooke.ai, delivers a Win – Win for dealers and consumers. Download the research report today!
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