I had the opportunity to sit down with Owen Moon, CEO of Fixed Ops Digital to discuss immediate opportunities for dealers to attract more local service business. This is a timely conversation as dealers seek to leverage the service drive to increase sales opportunities. Since most dealers do not have advanced digital marketing strategies in place, there is a huge upside to increase service revenue.
Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)
The newest disruptor in the automotive industry, Brooke.ai, delivers a Win – Win for dealers and consumers. Download the research report today!
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