Where in the buyer’s journey is your advertising connecting with local, in-market shoppers? High in the funnel, could be wasteful. Mid-funnel? Could be a challenge to stand out. However, if you could target consumers in the “last mile” of their decision journey with effective, relevant video, imagine what could happen! I discuss that opportunity with Mark Conner from @Lotlinx today.
Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)
The newest disruptor in the automotive industry, Brooke.ai, delivers a Win – Win for dealers and consumers. Download the research report today!
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