Industry Challenge – it is time we start an inclusive conversation on defining the new metrics and KPIs that will aid managers in improving operation efficiencies for automotive retail operations. I’ll start the conversation and hope that other will join the movement to publish a draft set of modern retailing metrics for #AAAS2021 in November. The metrics should cover variable and fixed operations, so who will join me?
Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)
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