Join me as I sit down with Atul Patel, CEO and Co-Founder of Orbee as we discuss the implications of the Gramm-Leach-Bliley Act (GLB) and why dealers must start preparing now for the end of the year deadline. Dealer Groups should be first-movers in creating their own PII data warehouse and encourage vendors to adapt to data control when forms are used on websites and digital retailing tools. This will be a hot topic this year as well as a conversation in Napa.
Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)
The newest disruptor in the automotive industry, Brooke.ai, delivers a Win – Win for dealers and consumers. Download the research report today!
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