Join my conversation with AutoWeb executives as we discuss the latest research report that was released by BPE Research on their automotive marketing platform. This is another example of how first-party marketplace data is transforming our thinking on ad targeting and effectiveness to help dealers connect car shoppers with their in-stock inventory.
Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)
The newest disruptor in the automotive industry, Brooke.ai, delivers a Win – Win for dealers and consumers. Download the research report today!
Help direct & collaborate on data needed to create true standards for the new generation of Google Analytics. Choose your role from our three options.Â
