Digital Retailing – Observations from AAAS

In November dealers, vendors, and manufacturers had a unique forum to discuss, discover, and observe digital retailing solutions that have been designed to create a modern retail experience. Today I share some of my observations from the 2018 Automotive Analytics and...

Everyone says they are the best podcast

Dealers get so many calls each week from someone trying to sell them a new product or technology. How can managers investigate claims and separate fact from fiction? In this podcast I make a few suggestions that can help dealers fend off the digital sharks. Check out...

Interview with Client Command CEO Jonathan Lucenay

I recently published a research report on Client Command and their marketing automation platform. Some of my most demanding clients have raved about the results they are getting from Client Command so take a minute to learn more about the platform from CEO Jonathan...

Automotive CDP
Research Report

Customer Data Platforms (CDP) will take on more significance in 2023 as dealers seek to optimize their customer portfolio to increase retention and lifetime value (LTV)

Brooke Ai
Research Report

The newest disruptor in the automotive industry, Brooke.ai, delivers a Win – Win for dealers and consumers. Download the research report today!

GOOGLE ANALYTICS 4
Council 2022

Help direct & collaborate on data needed to create true standards for the new generation of Google Analytics. Choose your role from our three options. 

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