Consumers are provided with individualized car buying information to build accurate deals which will close at a higher rate. Built from comprehensive research and rigorous testing, this redesigned user interface breaks down a complex process into small, simple steps that will provide the shopper more transparency, trust, and control over the process. There is an intuitive workflow for the shopper with guided navigation – this results in increased engagement and sales opportunities.
Shoppers can build their deal from anywhere on any device. This year there is a new design which allows dealers to select the features they want to display, ranging from trade valuations with KBB Instant Cash Offer to integrated credit applications. Cox Automotive’s adaptable interface enables an enhanced store process and fully supports the dealership’s sales team.